WARC Awards for Media: Effective Channel Integration

About

The WARC Awards for Media are open for entries.

The Award will follow a Grand Prix / Gold / Silver / Bronze system. The jury will also nominate winners of the Special Awards that recognise specific areas of excellence.

The Awards are discipline-neutral and channel-agnostic. We encourage a broad spectrum of entries from media agencies, creative agencies, media owners, digital agencies and data specialists from all over the world. Entry is completely free and you can enter as many times as you like, using the entry form. You do not need to be a WARC subscriber to enter. To enter, submit your case study in just one category.

The deadline for entries is 5pm GMT 22 Sept 2021.

Read the Entry Kit Download the Entry Form

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2021 Judges

A judging panel of industry experts, chaired by Ron Amram, Senior Director, Global Media, Mars, will be reading the entries.

The WARC Awards for Media celebrate the crucial role of strong channel strategies in achieving cut through in today’s competitive media landscape. I look forward to helping showcase best-practice examples from across the globe to serve as inspiration for the industry.
Ron Amram

Ron Amram, Chair of the Judges, WARC Awards for Media 2021
Senior Director, Global Media, Mars

Special Awards

Path-to-Purchase Award

how a campaign built an effective integration model around shopper or path-to-purchase insight

Effective Cross-Channel Measurement Award

for a campaign that most accurately measured the effectiveness of different comms channels and the halo effect that they achieved together

The POE Award

how a strategy successfully linked paid, owned and earned media

Previous winners

Job-Hunting in Sneakers

There were 15 winning case studies in the 2020 competition, with Band-Aid: Job-Hunting in Sneakers, through BBDO Japan, taking the Grand Prix.

Contact

Chiara Manco

Chiara Manco
Commissioning Editor, Case Studies
chiara.manco@warc.com