You didn’t return any results. Please clear your filters.
How commercialism and kindness work for Timpson Group
Brand purposeManaging the marketing function
A brand purpose that combines commercialism with kindness is at the heart of retail service provider Timpson Group’s success against the odds, according to its chief executive.
Why it matters
The business is expanding despite being in sectors that are under pressure, thanks to its culture – described by the CEO as “upside-down management”. This gives considerable autonomy to staff to do whatever they want in order to provide a great service and to achieve great sales.
多样性、公平性和包容性需要发挥作用。在客户和机构层面，这一领域仍然存在挑战，机构继续缺乏内部多样性，而客户则在努力实现 DEI 议程。
来自伟门汤普森中国的 Joyce Ling、Leo Burnett Chicago 的 Aki Spicer、MediaCom 的 Anush Prabhu、We Are Social 的 James Honda-Pinder、22feet Tribal Worldwide 的 Mehak Jaini、The Secret Little Agency 的 Eunice Tan 等领先战略家的专家评论和 OLIVER Agency 的 Nick Myers，可以在这里阅读。