RBC Diversity & Inclusion: Speak Up for Inclusion

Financial institution Royal Bank of Canada developed a video-led campaign to highlight the importance of inclusion and effect positive change in its markets worldwide.

Campaign details

Brand: Royal Bank of CanadaBrand owner: Royal Bank of CanadaAgency: Grip LimitedMarket: GlobalIndustries: BanksMedia channels: Content marketing, Online video, Outdoor, out-of-home, Sponsorship, event, property, Websites & micrositesBudget:...